Bart is Chair in Entrepreneurship at Imperial College Business School. He has over 15 years experience in coaching entrepreneurs and co-founded several high tech start-ups in businesses such as digital cinema, mobile internet and venture incubation. He is Director of the Entrepreneurship Hub and Programme Director of the Innovation, Entrepreneurship and Design programme at Imperial.
Sabrina is Venture Coach and Business Plan Manager in the Entrepreneurship Hub at Imperial College Business School. She coaches on the Innovation, Entrepreneurship and Design programme, which uses the approach set out in this book. She has previously worked for Associated Press, Business Week and the Financial Times.